Hello!
This is Mo from Mo.
Happy New Year everyone!
Thank you for your continued support this year.
Since opening in April last year, an action-packed eight months have passed and we have now made it into the new year.
This is also thanks to all of you who use our store on a daily basis.
Thank you very much.
This year too, we hope to provide you with clothes that will please you, so we appreciate your continued support.
Now, let's get to the main topic.
New Brand
"KANEMASA PHIL." Kanemasa Phil
The “46G Atmosphere L/S Shirt” from Kanemasa is now in stock.
This is a brand that is getting a lot of attention from me.
This will be a little long.
I'll tell you why I decided to do Kanemasafil.
Up until now, we have handled a fair number of shirt styles, including Ileve and Cal.
They are all very cool shirts, beautiful and elegant, with excellent tailoring.
All of the shirts were ones I liked.
However, about six months after the opening, I started to have second thoughts.
I began to wonder if the shirts that customers really wanted were like these, and if I was the only one who liked those shirts.
Is there a shirt that I can wear more casually?
I wondered what it would be like to have a shirt that needs to be washed and ironed, especially in the subtropical region of Okinawa, where it's humid and hot every day.
You can wash it like a used shirt and wear it straight out of the wash. You're probably looking for an exciting shirt that's cool, can be paired with a variety of pants, and is suitable for walking around town.
I found it.
This is the shirt I've been looking for.
Available in a wide range of materials, comfort, design and colors.
Urbane and carefully tailored to suit humid Japan.
A brand with even more history.
"Kanema Safil"
I think it has everything.
As I explained in my previous blog, I used typewriter fabric, knitted with a super high gauge of 46G.
As the name suggests, the shirt feels light and comfortable to wear, like wearing air, making it ideal for areas with high humidity and heat all year round, like Okinawa.
This shirt is essential for me as I will be wearing shirts most of the time from now on.
I sweat a lot, so I wash my clothes a lot. But ironing is a pain.
This shirt solved my lazy problem. I can wear it a lot, wash it, and it dries quickly.
Furthermore, the dress shirt details give it an elegant and versatile design.
I definitely want customers to wear this.
Wash it thoroughly. Wear it.
That's the shirt.
Size M,L
Wearing size L
174cm 80kg
Including stripes, there are a total of 8 colors available.
The silhouette is slightly loose, but the length is not too long, creating an exquisite balance.
A highly versatile shirt that can be paired with anything, including slacks, denim, and military pants.
I would definitely recommend trying it on.
I think I'll wear this quite a bit.
It will be available on the online shop from January 10th.
Please feel free to contact us again.
See you next time.
It was moo.